Have a Big Idea?

Do you have a new product or promotion idea, a recipe idea or a suggestion for improving the food or packaging performance of a current Kellogg product? If so, please share your Big Idea with us here. Learn more

Have a Great Innovation?

Do you have a new product that’s partially or fully developed and could be ready to launch quickly? A business collaboration to propose? A patented food, packaging or processing technology or other intellectual property that may have application for Kellogg? If so, tell us about your Great Innovation here. Learn more

Ideas and Innovations That Came to Life


Printing images on birthday cakes is tough enough. Imagine printing 2,000 per minute. Working collaboratively with a high-speed printing expert, our Pop-Tarts® team gave a new look to an all-time favorite.

Kellogg's® Printed Fun Pop-Tarts®